According to a report published by the International Data Corporation (IDC), the digital universe is growing 40% a year and by 2020 this universe—with all the data we create and copy annually—will measure 44 trillion gigabytes in size. In response to this explosion of data, and the need to manage it efficiently, companies are looking for IT strategies like colocation, which provide flexibility and long-term scalability.
A colocation strategy offers a host of business benefits ranging from high-level security to disaster recovery services—and the aforementioned and valuable flexibility and long-term scalability. As businesses large and small struggle to manage the increasing demand this growth in data is generating, they need to be able to scale up quickly and efficiently without incurring huge overhead costs.
By the same token, some organizations are searching for ways to decrease the level of IT equipment and space they require. Colocation can provide a viable method to rapidly scale down where needed.
Let’s take a closer look at some of the other benefits of colocation.
According to research conducted by the Ponemon Institute and sponsored by IBM, the average consolidated cost of a data breach has grown from $3.8 million to $4 million. The 2016 Cost of Data Breach Study, published earlier this year, also reports that the average cost incurred for each lost or stolen record containing sensitive and confidential information increased from $154 to $158. Concern for protecting data has never been greater.
Organizations that deal with the processing, transmitting and storage of protected health information or cardholder data are required to comply with regulations like HIPAA and PCI DSS. Protection of this sensitive data is essential to maintain compliance—and the costs for falling out of compliance can be high.
The risk of data breaches and other security incidents is not limited to enterprise-size organizations. Symantec’s 2016 Internet Security Threat Report, cited a 43% increase in the number of cyber attacks targeting small business. According to Timothy C. Francis, second vice president for Hartford Connecticut’s CBIA member Travelers Bond & Financial Products, “…small business owners should be concerned about the potential for loss and exposure of confidential data, commonly known as a data breach, as a result of a cyber attack. Confidential data can pertain to customers, employees and the business and typically includes items like company account records, contact and address information, purchasing history, credit card and Social Security numbers and medical data.”
As a result, businesses, large and small are anxious to protect the sensitive data they rely on in any way they can. Colocation can offer dedicated server hardware, high-performance encrypted storage, compliant data protection, optimized application delivery, and industry-leading security services. Managed hosting services are often designed using dedicated server infrastructure and state-of-the-art data center technology.
Physical security is another essential aspect of the safety features colocation facilities can provide. Most small to mid-sized businesses struggle to obtain the expensive, state-of-the-art safety equipment data centers provide their customers. Data centers maintain video surveillance and use high-level security equipment to monitor the activities of those within the building. Physical security extends to the use of air conditioning to keep the temperature and humidity at appropriate levels, as well as redundant power and backup systems.
“Colocation data centers are an alternative to setting up your own DR site in a remote location or outsourcing your disaster recovery (DR) to to a disaster recovery service,” according to TechTarget.com. Data centers can be one of the best places to host and store your mission-critical data. Colocation data centers offer state-of-the-art security systems, buildings designed to withstand natural disasters, network systems and ample storage. With a colocation facility you can retain control over your data and maintain continuous internet connectivity due to redundant power and backup systems.
Planning for the Future
Colocation provides businesses the flexibility to manage their growth efficiently and avoid the unexpected expenses associated with hardware crashes, data breaches, or other disasters. Colocation allows companies to respond quickly to change and makes scalability an achievable goal rather than an insurmountable obstacle. The state-of-the-art logical and physical security features, as well as the benefits accruing to using colocation data centers as integral elements in DR planning, make colocation a definite addition to your IT strategy.
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